Parents paying up to $30K for advice on perfect names for children

Couples are turning to San Francisco-based consultant Taylor A Humphrey, who has built a career helping parents select the perfect baby name. Humphrey, 37, began posting about her passion for baby names a decade ago. Today, she has over 100,000 followers on TikTok and Instagram, and a portfolio boasting more than 500 names she has curated for families, reported the San Francisco Chronicle.
With a background in branding, marketing, and doula training, Humphrey described herself as a “name nerd” with thousands of spreadsheets filled with names, their origins, meanings, and ‘vibes’. Her entry-level service starts at $200 for an email of personalized name suggestions, complete with meanings, and popularity trends.
But for in-depth services, her prices soar. A $10,000 package provides VIP treatment, while her most exclusive services, costing $30,000, include everything from genealogical research to full baby-name branding campaigns, the SF Chronicle report added.
Humphrey, explaining it, told the SF Chronicle, “It is not just about coming up with a name. Sometimes I feel like more of a therapist or a mediator between parents.”
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