Economic impact of World Cup not as clear-cut as many believe
Sunday at MetLife Stadium, Spain or Argentina will win the World Cup final.
But who are the financial winners? Will it be a boon or bust for New York?
It’s complicated.
With only one game left, sports economists say it’s unlikely the U.S. will enjoy the huge economic boom promised. At least not directly.
As a host, New York saw uneven gains. But there were immense corporate profits, with FIFA the biggest beneficiary.
The average ticket price for the final is the highest ever in the U.S. at $11,327 per TickPick. For perspective, Super Bowl LVIII in 2024 (Chiefs-49ers) had been the mark at $9,411, with Knicks-Spurs Game 3 the highest non-Super Bowl at $6,308.
Argentina-Spain will dwarf that.
But FIFA monetizes the event globally, with host cities and public entities forced to shoulder most of the financial risk. Local businesses like bars, hotels and restaurants got a short-term boost, but that ends after Sunday.
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