The enthusiasm for “Pride Month” has dwindled: White House Press Secretary Karoline Leavitt said the administration has “no plans” to issue a proclamation recognizing June as “Pride Month,” while major corporations have scaled back on pride-themed merchandise.

Not only is “Pride Month” activity dying down, another movement, one that emphasizes traditional values, looks to be growing in its place.

Since Princeton professor Robert P. George launched it in June 2023, “Fidelity Month” — which emphasizes “God, family, country” — has grown considerably, even though it isn’t a formal organization and there isn’t a single staff member whose work is focused on the ...