Streaming Service Comes Up With Brilliant Idea To Get Rid Of That Annoying Sports Announcer In Booth

dailycaller.com

To the people who hate Cris Collinsworth, and there’s a lot of you, you’re about to be very happy.

According to Sports Business Journal’s Joe Lemire, Peacock is set to be the first streaming platform to adopt new Dolby technology designed to “enhance the sights and sounds of the games” when it comes to their broadcasts.

“Our livestreams on Peacock are already in HDR, and we introduced Dolby Atmos as well last year, which made a massive jump in the immersiveness,” stated NBCUniversal SVP of Global Video Engineering, David Bohunek, per Sports Business Journal. “You have to have a great sound with great picture, but then with Dolby Vision, we think we can push it into the next level.”

The launch of Dolby AC-4 will give fans the power to customize their own audio mix, offering the choice to mute the commentary entirely in favor of pure stadium atmosphere. (RELATED: Patriots’ Andy Borregales, Born Under Venezuelan Tyranny, Praises Capture Of Nicolás Maduro)

“With AC-4 and the personalization of the audio, we can let the customers do what they prefer with a very simple control in our own UI,” said Bohunek. “And maybe let them turn off commentary completely if that’s what they want.”

Keep in mind, however, that this upgrade will be exclusive to the Peacock app and will not be accessible through traditional television broadcasts.

“In streaming, we’re able to operate at a pace of change that’s just a lot faster than we could ever do in more traditional broadcast,” said Dolby’s SVP of Entertainment, John Couling.

While a specific launch date has yet to be confirmed, Dolby AC-4 is slated to debut on the platform later in 2026.

Every Sunday night is about to feel like we’re in a VIP box, except we’re in the comfort of our own home … I’m so game!